The Total Clarity fund range

What’s in a name?

When we chose the name for the fund range we wanted it to reflect our values, the investment approach and the charges.

Total Clarity is a bold claim. It is bold in an industry full of bold claims and broken promises. But we aim to stand by it.

• We have no initial, exit, switch or performance fees.
• We have one low and reducing annual charge.
• We keep the fund trading costs in the funds as low as possible.
• We try our outmost to make the funds as simple and clear as possible so our investors don’t get any nasty surprises.
• The funds do have risks and the values can go up and down, but we make that as clear as we can.

What makes them different?

• We invest our own savings in our funds.
• Our funds get cheaper as they grow because that’s fair.
• Low cost, safe and transparent are our watchwords.
• We never forget whose money we are looking after.